Going out...
The focus this month was on drinking and going out. You seem to like a drink, with men drinking on average 2.7 times a week and women 2.3. 16% of men and 8% of women drink over 25 units of alcohol a week, but 5% of you never drink. 29% of you aged 18-24, most enjoy drinking in a bar, whereas overall you prefer drinking in a traditional boozer (30%).
| Things done in | Last week | Last month |
|---|---|---|
| Had drinks at home with partner | 46% | 61% |
| W/end drinking session in pub / bar / club | 38% | 61% |
| Few drinks at home on own | 27% | 44% |
| After work drinking with (non-work) mates | 27% | 55% |
| Drinks at home with house / flatmates | 25% | 39% |
| After work drinking with work mates | 25% | 54% |
| Been to a friends place for drinks | 21% | 55% |
| Had friends round to yours for drinks | 18% | 47% |
| Lunchtime drinking with work mates | 13% | 28% |
| Top 5 Drinks - Male | |
|---|---|
| Draught lager | 53% |
| Red Wine | 50% |
| Bottled lager | 50% |
| White wine | 39% |
| Draught bitter / ale / stout | 32% |
| Top 5 Drinks - Female | |
|---|---|
| White wine | 61% |
| Cocktails | 52% |
| Vodka & mixer | 46% |
| Red wine | 44% |
| Champagne | 29% |
So what is the average price you are willing to pay for a bottle of wine? Well, it seems as though you are more inclined to purchase a more expensive bottle of wine to take round to a friend's place (£6.70) than you are to drink at home (£5.60). Price is the most important factor when deciding which wine to buy (66%), followed by country / region (62%) and then familiarity with the brand (53%). Champagne divides you though; with 22% loving it and 23% claiming it's an over rated drink! You girls are also quite easily led when it comes to drinking after work, with nearly a third (32%) of you following the crowd and having what others have to drink. As for you guys, it's not much better with 22% doing so.
More and more we are purchasing goods online and 15% of you have purchased alcohol, with supermarkets being top (59%) followed by a wine merchants (34%). The main reason for doing so is it's convenient to do so (53%). As for not buying online, the main reason is you have just not thought about doing it (46%), or you buy from the local off licence / shop (28%)
