Halloween parties, dressing up, Trick or Treating (for the kids!), firework displays, decorating your home. Past or present, what things do you do to celebrate Halloween and Bonfire Night

Poll: Tulisa

Poll: Louis Walsh

Poll: Do you think this year’s X Factor judges are Hot, or Not…?

Poll: Do you celebrate Bonfire Night (5th Nov) AKA Guy Fawkes Night, fireworks night?

Poll: Do you celebrate Halloween (31st October)?

WAVE 04 11

Wave 03 2011

Drug and alcohol problems - whose responsibility is it?

Thinking about cases like Amy Winehouse and other people in the public eye, do you think that the government has a responsibility to intervene when people have problems with drugs and alcohol,or should people be responsible for their own health?

Do you love or loathe going to music festivals?

Fantastic music acts, a great care-free atmosphere, spending days in the sun with people you love. Or, over-priced food, sleeping in a tent, no/limited shower facilities, long queues for the toilets.

Do you love or loathe going to music festivals?

Wave 02 2011

The Only Way is Essex. What’s your verdict on ITV’s reality TV show?

The Only Way is Essex. What’s your verdict on ITV’s reality TV show?

Wave 01 2011

Karen

How long have you been working on the Urban Life panel?

Nearly a year

What do you like most about working on it?

I look forward to understanding what makes Urbanites tick!

Where do you normally pick up your copy of Metro?

Tonbridge station, in Kent.

What are your loves/hobbies?

I’m an extremely keen horse rider, so spend all of my free time at the stables.

What are your vices/guilty pleasures?

I’m a typical girl…chocolate!

What do you think of the advert below?

What do you think of the advert below?

Any feedback is welcome, for example who you think the advert is targeted at, what you think of the price, whether or not you’d be likely to purchase the advertised product

URBAN LIFE WAVE 06 2010 HIGHLIGHTS

‘Behind the Idea’ ... Can you think of anything we can change/add to it to make it more interesting?

PLEASE ONLY ANSWER THIS IF YOU’VE EVER READ THE BEHIND THE IDEA PAGE

We’re trying to think of ways to improve the ‘Behind The Idea’ page...Can you think of anything we can change/add to it to make it more interesting?

What do you think of this advert?

Is it clear what it is promoting and how you can book? Do you like the creative style? Would it encourage you to go along to the event? Any feedback is welcome…

Please answer regardless of your relationship status

Opinion Playground

Come and play in our short and snappy Opinion Playground. You never know what you might find…

The Opinion Playground

The Opinion Playground, where Urban Life members can vote in quick polls (Urban Pulse and Hot or Not) and post comments online, has been a new area of the website this year. What do you think of these Urban Pulse, Hot or Not and Message Board areas? Have question topics been interesting? What would encourage you to answer questions more frequently?

Let us know your thoughts...

Wave 05 2010

What name would you give a Metro music festival?

Metro is planning a music festival in summer 2011 somewhere in the UK. We’re currently discussing possible names and want to hear suggestions from you. Here are some names we’ve already thought of to get you going...

Metro Live, Soundscape, Metroset, Amplified, Park Life.

What name would you give a Metro music festival?

What do you think about the tradition of Mother’s day?

Do you use it as an opportunity to treat Mums/wives etc? How did you celebrate it?

Do you think it is an important day or would you prefer it didn’t exist?

Please tell us your thoughts on ‘i’ – the Independent’s new newspaper aimed at younger reade

Please tell us your thoughts on ‘i’ – the Independent’s new newspaper aimed at younger readers

Even if you have not read it yourself but you have heard of it, we’re really interested in your first impressions.

What do you think about this idea?

NICE (NHS advisory group) has suggested that the NHS should offer people incentives to encourage them to lose weight. What do you think about this idea?

What kind of incentives (if any) do you think they should offer?

Do you have any other ideas for helping people to lose weight?

Wave 04 2010

Which advertising theme do you like best?

Cobra beer sometimes advertises in Metro. This time they want to align themselves further with the curry-eating occasion but they’re finding it hard to choose between two different themes for the next Metro campaign. We told them how clever you lot are and they wondered if they could pick your brains!

Below are the two different themes. Please tell us what you think of each of them, as we’re really interested in your thoughts.

If you have just voted on this question on the Urban Pulse area of the site then please let us know why you chose your answer.

If you have a better idea than either of these two then feel free to disclose that too!

Theme 1
The advertising would focus on a topical event happening that week - anything from Halloween to a new film release. The topical event would be pitched as the perfect excuse to have a curry that week, whether cooked at home, bought from a take-away or at a local curry house.

For example:
It’s Vegetarian Week – India has the highest proportion of non-meat eaters in the world so they know a thing or two about veggie curry. Try out some veggie curries for yourself by visiting one of the UK’s best Indian Vegetarian Restaurants.

Theme 2
The advertising would focus on a different curry each week. Each ad would be brought to you by a real curry fan who would explain why that particular curry is his/her absolute favourite. The column would be designed to whet readers’ appetites and the aim would be to get them in the mood to try a curry that night/week.

Wave 3 2010

What makes a good film re-make?

There’s been lots of re-makes of original films recently. What makes a good film re-make? Which ones were well done in your opinion, and which ones should never have been made? In an ideal world, which films would you like to be re-made?

Should Asda bring on board a celebrity to endorse their ‘everyday low prices’?

Sainsbury’s is associated with Jamie Oliver and Waitrose is associated with Heston Blumenthal and Delia Smith. If Asda was to bring on board a celebrity to endorse their ‘everyday low prices,’ who do you think would be the best choice?

You can also tell us here why you think Asda should or shouldn’t team up with a celebrity...

What do you think of the new M&S advertorial campaign?

M&S are keen to know what you think of the adverts they've created to promote their new product lines to Metro readers. They're open to any reactions, suggestions, comments or advice you'd be willing to share...to see more M&S adverts, check out this week's 'Hot or Not'!

How do you think they stand out in Metro? What do you think of the strap lines they've used or the pages they have been placed on? Do you like the imagery? Would they make you look out for these products? Do you remember seeing these ads in Metro recently? Did you try anything new at M&S as a result? We want your thoughts...

The new budget plan…we want your thoughts?

As we mentioned in the ‘Urban Pulse’ section, the new budget plans were laid out on Tuesday 22^nd June.

What do you think of the new budget? Which policies do you like, which don’t you like? What are the consequences for you and the country as a whole, both short and long-term? Get it off your chest...

What products from the past would you bring back?

In 2007, the discontinued Wispa chocolate bar made its way back to our shelves after disgruntled fans demanded its return. If you could resurrect any product (or service) from the dead, what would it be and why?

Wave 2 2010

2010 FIFA World Cup

The 2010 football World Cup is only is a matter of days away now. What will the World Cup mean for you? Will you be following the competition closely, sharing your fountain of knowledge with anyone who will listen? Or do you wish it would all just hurry up and be over with? Perhaps you’re somewhere in between. Tell us your thoughts on the fast approaching World Cup.

We want your thoughts on discount vouchers…

Websites such as moneysaving expert.com and vouchercodes.co.uk are brimming with discount vouchers - for anything from ‘2 for 1’ at restaurants to 20% off high street stores.

Imagine you were on a first date and your date pulled out a voucher for a discount on the meal, would you be cool with that or would that be bad date etiquette? Are you a voucher lover or hater? Tell us your thoughts on the new voucher culture that has sprung up since the recession….

Is the recession still affecting your life?

Many of us changed our actions during the recession. The country is officially out of recession now but the economy is in a bit of a state. We want to know whether your life has completely returned to ‘normal’ or whether some of your behavioural changes have carried through post-recession?

Have you, for example, kicked that daily latte fix or given up cigarettes for good? Tell us how it is for you.

What do you think the Conservative-Lib Dem coalition will mean for Britain?

There’s no going back now...David Cameron has become Prime Minister of Britain’s first coalition in 70 years.

Cameron commented: ‘Nick Clegg and I are both political leaders who want to put aside party differences and work hard for the common good and for the national interest.”

What do you think the Conservative-Lib Dem coalition will mean for Britain? How do you feel about it?

Are celebs more prone to cheating than the rest of us?

There has been a wave of cheating celebrities and sportsmen coming out of the woodwork recently– Tiger Woods, John Terry, and Ashley Cole to name a few.

Are celebs more prone to cheating than the rest of us? Why does there seem to be more now than ever before? Is it just now harder to conceal, or has the situation got worse? Give us your take on the situation...

Thoughts on the final leaders’ debate…

The third, and final, leaders’ election debate aired on the BBC on Thursday 29th April. Tell us what you thought of it. Who handled it best and why?

Latest leaders’ debate…

The latest leaders’ election debate on Sky News on the 22nd April at 8pm; tell us what you thought of it. Who handled it best and why?

Did you miss the debate? Catch up here and then tell us what you think!

Wave 1 2010

Upcoming Hollywood blockbusters

The next few months sees the release of some of the year's big Hollywood blockbusters, with Russell Crowe in Robin Hood and Jake Gyllenhaal in Prince of Persia. Sex and the City 2 and Iron Man 2 are two hotly anticipated sequels also opening in UK cinemas soon. Please tell us which films you're most excited about going to see on the big screen later this year.

Wave 6 2009

Wave 5 2009

Wave 4 2009

Wave 3 2009

Wave 2 2009

Wave 1 2009

The general election has been called for 6th May…

As you’re probably aware, the main political parties been campaigning hard to try and win your vote. Please tell us what you think about some of the policies they have been discussing this week.

Prize winners

PRIZES FOR 16 – 17 YEAR OLDS

As a thank you for helping us out and completing our surveys, we have lots of prizes up for grabs.

Each main survey you successfully submit, you will be entered into a prize draw to win a cheque for £100.

Everyone who submits at least 5 out of the 6 main surveys will be guaranteed a prize of one £20 Amazon.co.uk voucher at the end of the year.

Good luck and don’t forget to complete the main surveys to be guaranteed a prize.

PRIZES

We know time is a precious commodity so we want to reward your commitment and efforts with lots of goodies!

By completing each main survey, you are automatically entered into the draw to win our main cash prize of £1,000 (one for each main survey). In addition, we also randomly select winners for the hundreds of individual £20 Amazon.co.uk vouchers that are up for grabs in each main survey.

At the end of the project in December 2011 we have a Grand Prize Draw, open to all those who have completed at least 5 of the 6 main surveys. The prize is a cheque for £5,000.

This year we have a total prize pot of £47,000 which will be allocated throughout the year as follows:

Survey 1 250 x Amazon.co.uk vouchers plus 1 x £1,000 cheque

Survey 2 250 x Amazon.co.uk vouchers plus 1 x £1,000 cheque

Survey 3 350 x Amazon.co.uk vouchers plus 1 x £1,000 cheque

Survey 4 350 x Amazon.co.uk vouchers plus 1 x £1,000 cheque

Survey 5 350 x Amazon.co.uk vouchers plus 1 x £1,000 cheque

Survey 6 450 x Amazon.co.uk vouchers plus 1 x £1,000 cheque

Grand Prize Draw December 2011 1 x cheque for £5,000

Survey Says

URBAN LIFE WAVE 06 2009 HIGHLIGHTS

Here are the results from the sixth and final main Urban Life survey of 2009. The winner of the £1,000 prize for this survey was from Essex. The year-end winner of the big £5,000 cheque for completing at least 4 main surveys was from Surrey. They’re planning to put the funds to good use on their fast approaching wedding. Congratulations and best wishes for the big day!

A big thank-you to all Urban Life members for your participation and enthusiasm in 2009. Your views and opinions were gratefully received and always welcome.

Politicians need to focus on the economy

The economy is the most important issue that Urban Life members think politicians should be focusing on to win their vote in this year’s General Election. Crime and anti-social behaviour are your second and third top-priority issues. Heath and immigration are not issues in your top 3, but both grew in importance from when we last asked the question in 2008.

2009: how will it be remembered?

Most of you think 2009 will be remembered as the year of the recession/credit crunch. Michael Jackson’s sudden death in June and the on-going threat and media coverage of swine flu are your second and third predictions for how 2009 will be remembered. MPs expenses scandal and Barrack Obama’s inauguration were also high mentions.

Nurses and care workers should receive higher wages

Two-thirds of Urban Life members think nurses should receive higher wages and were deemed the most deserving profession of a pay increase. Care workers, for the elderly, disabled etc, is your second profession most-deserving of higher wages. As one Urban Life member put it, “nurses and care workers give so much and get so little financial reward back. They should be recognised.” Fire fighters and teachers at both primary and secondary schools make up the rest of your top five.

Money makes the world go round

Urban Life members appear to have intentions to save in 2010; 7 in 10 say they are actively planning to save money in the next 3 months.

7 in 10 Urban Life members rate themselves as financially secure with little or no debt. Of Urban Lifers with any non-mortgage debt, most (65%) are comfortable with the amount of debt they have. 35% say they are uncomfortable with their current level of debt, which increases in line with higher levels of personal debt.

Property moves

Over half of Urban Lifers are a homeowner, with 2 in 5 living in a rented property. Most (54%) currently live in a house, with 35% living in a flat.

More Urban Life members are planning to be living in a different property in three years time than those who intend to stay put (47% versus 34%), which is positive news for the housing market.

Cinema

44% of Urban Lifers have been to the cinema in the last month. Most of you decided to go to the cinema a few days beforehand and half of you last went to the cinema with your partner.

Saturday is the most popular cinema-going day for Urban Lifers, followed by Wednesday. Orange Wednesday is evidently driving this mid-week flocking to the cinema, as Wednesday is the most popular cinema-going day for Orange mobile phone customers.

Personal highlights of 2009

We asked Urban Life members about their personal highlights of last year.

Births, engagements, weddings, charity runs, festivals, promotions at work, career changes, getting on the property ladder, holidays of a lifetime, seeing Take That in concert... Urban Life members certainly were busy in 2009. Here is a small selection of your personal highlights of last year...

“Ashes win and buying my first home!” Male 25-34, London

“Being invited to Buckingham Palace.” Male 18-24, Cardiff

“Completing the Great North Run and helping to raise £55,000 in memory of one of my daughter's friends.” Male 35-44, Leeds

“Doing a 15,000ft tandem skydive for Leukaemia Care. For someone who is scared of planes and heights I'm pretty proud of myself!” Female 25-34, Sheffield

“Flying a helicopter - a present for my 40th birthday!” Male 35-44, Derby

“Going back to Thai boxing after a 5 year break.” Female 35-44, Manchester

“Going to a friend's wedding in Brisbane.” Male 35-44, London

“Got married, son celebrated his second birthday, but most importantly, Modern Warfare 2, magnificent.” Male 18-24, Birmingham

“Having a baby girl in August, and getting back into mountain biking afterwards!” Female 25-34, Leeds

“My sabbatical in India - leaving my secure job to work with 4 charities in Jaipur.” Female 35-44, London

“Qualifying as a scuba diver.” Female 18-24, London

“Running the Paris marathon in April, and finishing my PhD in September.” Female 35-44, London

“Seeing the Northern Lights, while sitting in my tent at the beach, on the north coast of Scotland.” Female 35-44, Edinburgh

“Speaking at the House of Commons.” Male 35-44, Leicester

“Starting a new course at university and moving to a new city.” Female 25-34, Edinburgh

“Visiting Las Vegas & LA in July and then Florida in October. Oh, and finding the love of my life.” Male 18-24, London

“Wycombe Wanderers winning promotion.” Male 35-44, London

78% of Urban Life members knew that Halifax gives its current account customers a £5 ‘thank-you’ every month.

72% knew the highest grossing film of 2009 shown in UK cinemas was the latest instalment in the hugely successful Harry Potter series Harry Potter and the Half Blood Prince.

Celebrity chefs are ever-present on our daytime and evening TV screens, and 68% of Urban Lifer’s knew that Gary Rhodes was the odd one out. Heston Blumenthal, Jamie Oliver and Gordon Ramsey all have their own Channel 4 TV programme.

Euan

How long have you been working on the Urban Life panel?

I'm still a bit of a newbie to it all, so please be kind!

What do you like most about working on it?

Honestly, it helps satisfy my outright nosiness! Getting a bit of a poke around Urbanites lives which seems far more interesting than my own...

Where do you normaly pick up your copy of Metro?

I get my Metro at Ladywell station, before squeezing onto the train.

What are your loves/hobbies?

Music, football and blogging...

What are your vices/guilty pleasures?

I don't watch X Factor...who told you that?

Resh

How long have you been working on the Urban Life panel?

4 glorious years and I still love it!!

What do you like most about working on it?

Reading all the comments Urbanites write – they are so honest and open!! They aren’t afraid to state their opinion!

Where are you originally from?

Pearl of the Indian Ocean … Sri Lanka

What are your loves/hobbies?

I love my cat, who is also my principal hobby!!

What are your vices/guilty pleasures?

Watching cheesy 80’s murder mysteries…especially Murder, she wrote and Columbo!
Sleeping in where ever possible – oh I do love my sleep!

Andy

How long have you been working on the Urban Life panel?

Nearly 2 years

What do you like most about working on it?

The variety of topics we ask the panel, including current affairs – particularly in the run up to this year’s General Election. It’s great to get our readers' opinions first-hand... Urban Life members certainly don’t hold back! Also picking up advice... I’ve used online retailers, visited places in the UK and copied money-saving tips, all suggested by Urban Life members.

Where are you originally from?

Harrow, London.

What are your loves/hobbies?

Football. My club team shall remain nameless, all I’ll say is that they don’t have Premier League status (yet!). My fondness of other sports, mainly rugby and cricket, is growing with age. Decorating. It might be some people’s idea of a dull weekend, but I love pouring my heart into home improvements. Our entire downstairs will get a fresh look this year.

What are your vices/guilty pleasures?

TV comedies that most people haven’t heard of, let alone don’t find funny. Curb Your Enthusiasm and Arrested Development are particular favourites.  Biscuits. What’s not to like? I’m getting a reputation for being a bad influence in our office.

Adrien

How long have you been working on the Urban Life panel?

Just over a month now.

What do you like most about working on it?

I particularly enjoy asking questions which are topical and seeing what people think. Especially if it’s not what I think!

Where are you originally from?

France, but I moved a lot when I was young and settled in the sunny north, outside Leeds

What are your loves/hobbies?

I love music, playing table tennis, going out and eating well.

What are your vices/guilty pleasures?

Vodka martinis, Americas next top model, Dolly Parton

Katharine

How long have you been working on the Urban Life panel?

Right from the starting blocks in 2002. In the beginning we worried whether anyone would sign up to take part but now we worry about annoying people when we have to turn some of them away. Eight years of talking to Metro readers – you’d think I’d be on first name terms by now...

What do you like most about working on it?

The constant amazement at how much our readers are willing to share with us and how widely we continue to use the survey data. Urban Life has even been quoted in the Commons this year.

Where are you originally from?

London

What are your loves/hobbies?

I’m addicted to dancing. Strictly in the studio though – no spectators allowed.

What are your vices/guilty pleasures?

Chocolate, toffee popcorn, amaretto, cake, biscuits...yep that’s a real sweet tooth. Sleeping in my cashmere bedsocks.

Clients helped

These are just a selection of the clients that we have helped over the the last few years.

Meet the team

MEMBERSHIP TERMS

MEMBERSHIP TERMS

These Terms and Conditions govern your membership of the Urban Life panel. You should also read the Privacy Policy, Prize Draw Rules and the Website Terms and Conditions all of which form part of this agreement.

1 MEMBERSHIP OF THE PANEL

1.1 The Urban Life study is administered by Kantar Media Custom part of Kantar Media UK Ltd (Ealing Gateway, 26-30 Uxbridge Road, Ealing, London, W5 2AU, Company No. 00275304). Kantar Media Custom manages a small network of partners involved in conducting research on the Urban Life Study. These include Kantar Operations (Olympus Avenue Tachbrook Park, Warwick, CV34 6RJ), TNS Operations (Ealing Gateway, 26-30 Uxbridge Road, Ealing, London, W5 2AU and based in Hyderabad, India) and WNS at Kantar Operations (Based in Gurgaon, India). These companies will hereafter be referred to as "Kantar Media" and can be contacted by email at helpdesk@myurbanlife.com

1.2 You must be 16 years old or over and resident within Great Britain (England, Scotland and Wales) to register with the Urban Life Study.

1.3 Membership to the Urban Life study is free. Membership is personal to you and is not transferable to any third party.

1.4 You may only join once. Kantar Media reserves the right to refuse your membership application.

1.5 In accordance with scientific market research techniques, we need a specific number of panellists for each gender, age group and region so we may have to refuse applications on this basis.

1.6 Membership entitles you to various incentives, including prize draws, promotions, and other programs provided by Kantar Media and Metro. Additional terms and conditions will apply to these promotions and offers, and you should monitor the Urban Life website from time to time for details. Details of these promotions may also be emailed direct to you.

1.7 Kantar Media shall not be liable for any losses, costs or expenses, howsoever caused, arising out of your membership of the panel (including indirect, consequential or incidental losses or damages).

2 YOUR DETAILS

2.1 You will be asked to provide a personal email address in order to register with the Urban Life study. Kantar Media will not be liable for any unauthorised use of your account, which includes unauthorised use of your email address.

2.2 You will be responsible for ensuring that any and all details held about you by Kantar Media (including your email address) are kept up-to-date and correct.

2.3 You undertake that all information you give as a panellist will be true and accurate, and will not be false or misleading.

2.4 By submitting your application to become a member of the Urban Life study, you agree that if you should win a prize then Metro will be provided with your contact details in order to deliver that prize. The prizes are delivered by Yarrington Ltd on behalf of Metro.

2.5 By submitting your application to become a member of the Urban Life study, you consent to Kantar Media and Join the Dots (formerly Virtual Surveys) holding, storing, processing, and using the information you submit for the purposes of market research. You are referred to the Privacy Policy in this respect, which forms part of these Membership Terms and Conditions.

3 THE WEBSITE

3.1 Any information on this website is up-to-date at the time it is posted but is subject to subsequent variation, without notice or liability.

3.2 The views and opinions contained on the Website are not necessarily those of Kantar Media or Metro. The terms governing your use of the Urban Life website are set out in the Website Terms and Conditions. Your use of this website constitutes your agreement to be bound by the Website Terms and Conditions. If you do not agree to the Website Terms and Conditions, you may not access or otherwise use the website.

4 TERMINATION

4.1 Kantar Media may terminate your membership immediately, by notifying you by email if one of the following events take place

4.1.1 You breach any of the Terms and Conditions (including any terms found in the Privacy Policy, Prize Draw Rules and Website Terms); or

4.1.2 You misuse your membership of the Urban Life study, or use it for any improper purpose; or

4.1.3 Kantar Media 's right to process and use information which is necessary to carry out the Urban Life study is legally withdrawn by law or otherwise.

4.2 Kantar Media may also terminate your membership on one month's notice by email, without specifying a reason.

4.3 If you no longer wish to receive emails from Kantar Media about this or any survey, please click on the following link, type "opt-out" or “unsubscribe” in the subject box and press send.

helpdesk@myurbanlife.com

4.4 You may terminate your membership to the Urban Life study on one month's notice by emailing Kantar Media at helpdesk@myurbanlife.com

4.5 If your membership to the Urban Life study is terminated, for whatever reason, all of your entries into members’ benefits, prize draws, promotions, or other programmes offered by Kantar Media, will also be terminated, and you will not be entitled to participate in such programmes.

5 Changes to and termination of the Urban Life Study

5.1 Kantar Media reserves the right to change, add or remove terms from these Terms and Conditions. Kantar Media shall notify you by email in the event that these Terms and Conditions change.

5.2 You should check these pages for changes frequently. Your continued access of the Website after such changes conclusively demonstrates your acceptance of those changes.

6 COMMUNICATION

6.1 Any communication or notices to be given under these Terms and Conditions shall be by email.

6.2 You can email Kantar Media at helpdesk@myurbanlife.com.

6.3 You are responsible for ensuring that Kantar Media has your current, correct, up-to-date email address. Notices and communications under this agreement shall be effective and deemed delivered immediately if sent by email to the last known email address of the other party.

7 JURISDICTION

7.1 Save where these Terms and Conditions have been varied by Kantar Media in writing, these Terms and Conditions, the Privacy Policy, the Prize Draw Rules and the Website Terms and Conditions constitute the entire agreement between you and Kantar Media regarding membership of the Urban Life panel.

7.2 These terms and conditions shall be governed by English law, and the English courts shall have exclusive jurisdiction, save in respect of enforcement of judgements where their jurisdiction shall be non-exclusive.

PRIZE DRAW RULES

PRIZE DRAW RULES

These Prize Draw Rules apply to all prize draws run by Kantar Media for the Urban Life panel. Kantar Media reserves the right to modify these rules so it is advisable that you refer to them regularly. We will always include a link to the Prize Draw rules with each survey we send you that is eligible for a prize draw.

1 ELIGIBILITY

1.1 Only one submission per individual will be entered into the draw (unless otherwise specified in a survey invite or separate email).

1.2 If you would like to be entered into the prize draw, please email your name and contact details to the Urban Life helpdesk at helpdesk@myurbanlife.com.

1.3 Employees of Metro and Kantar Media and their immediate families, their agents or anyone professionally connected with the promotion are prohibited from entering.

2 SELECTION OF PRIZE WINNERS

2.1 The winners will be chosen at random from all eligible entrants. The prize draw will be observed by an independent party who will ensure it is conducted in a fair manner.

2.2 The judge's decision is final and no correspondence will be entered into.

3 NOTIFICATION OF PRIZE

3.1 Winners of the survey prize draws will be notified via email within 4 weeks of the survey closing date. The Grand Prize Draw winner will be notified via email within 4 weeks of the final survey closing date.

3.2 By submitting your application to become a member of the Urban Life study, you agree that if you should win a prize then Metro will be provided with your contact details in order to deliver that prize. The prizes are delivered by Yarrington on behalf of Metro.

4 PRIZES

4.1 The prize may vary with each survey. We will notify you in the survey invite as to the nature and value of the prize or prizes

4.2 There will be no alternative prizes or cash substitutes for voucher prizes.

5 THE PROMOTER

5.1 The promoter is Kantar Media Custom part of Kantar Media UK Ltd registered number: 00275304. Registered office address is Ealing Gateway, 26-30 Uxbridge Road, Ealing, London, W5 2AU.

WEBSITE TERMS

WEBSITE TERMS

These Terms and Conditions govern your use of the Urban Life website ("the Website"). By using or accessing the Website, you agree to be bound by these provisions. If you do not agree to these Terms and Conditions, you may not access or otherwise use the Website.

1. MAINTENANCE OF THE WEBSITE

1.1 The panellists' website is hosted and maintained by Kantar Media

1.2 The Urban Life study website has been put together to comply with English law.

1.3 It is hosted in the United Kingdom and is intended to be accessed by residents of Great Britain. All visits to this part of the website shall be governed by English law.

2. USE OF THE WEBSITE

2.1 You may access and use the Urban Life website solely pursuant to these Terms and Conditions for your personal and non-commercial use. Any use contrary to these Terms and Conditions requires the prior written consent of Kantar Media and Metro.

2.2 You may access the Urban Life website anonymously as a visitor, and will not be required to provide personal information. However, in order to access certain services and content on this website, such as surveys, you are required to register as a member of the panel.

2.3 When you register as an Urban Life panellist, Kantar Media will provide you with a username and password to access certain services or content on the website. We recommend that you do not divulge your username or password to anyone. We will never ask you for your username or password in an unsolicited phone call or in an unsolicited email. Also, remember to sign out of the website and close your browser window when you have finished your work. This is to help ensure that others cannot access the website under your name when using your computer.

3 UNAUTHORISED USE OF THE WEBSITE

3.1 You may not use spiders, robots or other automated data mining technique to catalogue, download, store or otherwise reproduce or distribute content available on the Urban Life website or to manipulate the results of any activity carried out on this website including, but not limited to, surveys.

3.2 You may not take any action to interfere with the Urban Life website or any other user's use of it, including but not limited to overloading, "flooding", "mailbombing" or "crashing" this website.

3.3 You may not send unsolicited emails, including promotions or advertisements, through the Urban Life website.

3.4 You may not forge or hide your true identity in any postings or emails.

3.5 You may not post any material which is threatening, libellous, defamatory, obscene or could otherwise violate any law on the Urban Life website. Kantar Media will fully cooperate with any law enforcement authorities or court order requesting or directing the disclosure of the identity of anyone who posts such material.

3.6 You may not frame portions of the Urban Life website within any other website, alter the appearance of the Urban Life website or establish links from any other website to the Urban Life website other than to the home page.

4 INTELLECTUAL PROPERTY

4.1 All pages and content within or linking to the Website including, but not limited to, text, graphics, audio, video, photographs, surveys and logos are the intellectual property of or are authorised for use by Kantar Media and its licensors, partners and affiliates.

4.2 All trademarks used on this website belong to Kantar Media or the registered proprietor of such trademarks. All rights relating to such trademarks, copyright, patents and any other intellectual property rights are reserved for Kantar Media or the organisation contributing the relevant materials.

4.3 Except as expressly permitted by these Terms and Conditions or by Kantar Media in writing, you may not copy, reproduce, modify, republish, display, upload, post transmit or distribute in any way any content of the Website.

4.4 No permission to copy, reproduce, modify, or download this website (or any part of it) is given other than a single copy for personal use or reference.

5 THIRD PARTY WEBSITES

5.1 The Urban Life website may contain links to other websites not maintained by Kantar Media. Kantar Media does not independently verify the business practices of such third parties and makes no warranties on their behalf. The availability of any link or reference to any third party shall in no way constitute an endorsement by Kantar Media of that third party. You should read the terms and conditions and privacy statements of any such website you visit.

5.2 Where this website is hypertext linked to any website operated by any third party, Kantar Media accepts no responsibility or liability arising in respect of any content on such website. Any mention of products or companies should not be understood by you as being an endorsement of, or a statement of affiliation with, any such products or companies.

5.3 Any third-party software which may be downloaded from a website operated by a third party (whether referred to on or linked to this website) is the responsibility of that party and not of Kantar Media. Kantar Media shall have no responsibility or liability arising in respect of any loss, damage, viruses, or otherwise arising as a result of the downloading by you of such software.

6 INFORMATION ON THE WEBSITE

6.1 The information contained on the Website is intended for general information purposes only. Kantar Media and Metro accepts no liability for the accuracy or completeness of information contained on the Website.

6.2 The views and opinions expressed on the Website are not necessarily those of Kantar Media or Metro.

7 PRIVACY

7.1 Kantar Media takes your privacy very seriously. For further information on how Kantar Media uses information collected from you, please view the Privacy Policy

8 Kantar Media and Metro’s Liability

8.1 The www.myurbanlife.com site is provided by Metro and Kantar Media. You must bear the risks associated with the use of the internet.

8.2 Metro and Kantar Media will not be responsible for any technical problems you may experience with the www.myurbanlife.com website.

8.3 In particular, Kantar Media and Metro disclaim all liabilities in connection with the following

8.3.1 Incompatibility of the www.myurbanlife.com site with any of your equipment, software or telecommunications links; or

8.3.2 Technical problems including errors or interruptions of the www.myurbanlife.com site.

8.4 To the full extent allowed by applicable law, you agree that Kantar Media and Metro will not be liable to you/or any third party for any consequential or incidental damages (including but not limited to loss of revenue, loss of profits, loss of anticipated savings, wasted expenditure, loss of privacy and loss of data) or any other indirect, special or punitive damages whatsoever that arise out of or are related to the www.myurbanlife.comsite.

9 COMMUNICATIONS WITH KANTAR MEDIA

8.1 Any communication or material you publish/post on the Urban Life website or email to Kantar Media, except your personal information and survey results shall be treated as non confidential and non proprietary.

8.2 Except to the extent that it is covered by the Privacy Policy, any such information may be used by Kantar Media for any purpose including reproduction and publication.

10 CHANGES

9.1 Any information on this website is up-to-date at the time it is posted but is subject to subsequent variation, without notice or liability.

9.2 The information on this website is also intended for general information purposes only. The views and opinions expressed on the website are not necessarily those of Kantar Media or Metro.

9.3 Whilst every effort has been made to ensure the accuracy of information on this website, no guarantee is given and Kantar Media accepts no responsibility or liability as to the accuracy or completeness of the information contained within the website, which is provided on an "as is" basis. Kantar Media shall not be liable for any indirect, incidental, or consequential damages whatsoever arising out of your use of this website.

9.4 These Terms and Conditions may be changed, and when this happens reasonable notice shall be given to members of the panel. You should check these Terms and Conditions from time to time. Your continued accessing or use of the Website constitutes acceptance of any such changes.

11 JURISDICTION

10.1 These Terms and Conditions constitute the entire agreement between you and Kantar Media regarding your use of and access to the Urban Life website.

10.2 These terms and conditions shall be governed by English law, and the English courts shall have exclusive jurisdiction, save in respect of enforcement of judgements where their jurisdiction shall be non-exclusive.

12 CONTACT

11.1 If you have any questions regarding these Terms and Conditions, please contact Kantar Media by emailing helpdesk@myurbanlife.com

PRIVACY POLICY

PRIVACY POLICY

Kantar Media would like to thank you for taking part in this confidential Market Research. This Privacy Policy sets out the commitment of Kantar Media to the privacy of its panellists, and governs panellists' rights and obligations regarding privacy and data protection.

1 OUR COMMITMENT TO YOUR PRIVACY

1.1 Kantar Media will respect your privacy at all times and the confidentiality of your answers will be maintained as described in this Policy.

1.2 Your name, address, telephone number, e-mail address, personal information and individual responses will only be used as described in this Policy.

1.3 We are not trying to sell or promote anything. This is a marketing research study using scientific methods and we promise that, in obtaining your cooperation, we will not mislead you about the nature of the research or the use that will be made of the findings.

1.4 Kantar Media will respect your decision regarding participation in surveys, answering specific questions or termination of your membership of the panel.

1.5 We will not send you unsolicited mail or pass on your e-mail addresses to others for this purpose. If we want to send you future e-mails, we will ask your explicit permission for this.

1.6 Any data, excluding prize winner details, provided to Metro will be at an aggregate level and not identifiable.

1.7 The answers you give us will be treated as Confidential unless you have given your consent to the contrary. In the relatively few instances where we ask you for permission to pass data on in a form which allows you to be personally identified, we will ensure that the information will be used only for the purposes stated.

1.8 Kantar Media will maintain high standards of professional conduct in the collection and reporting of the information you provide.

1.9 Membership of the panel is open only to residents of Great Britain (England, Scotland and Wales) who are 16 years of age or over.

1.10 Children under 16 years are not allowed to be Urban Life panellists. Urban Life is not directed at children and we do not knowingly collect any personal identifiable information from children under 16.

2 DATA PROTECTION

2.1 By submitting your application to become a member of the Urban Life 2011, you consent to Kantar Media and Join the Dots (formerly Virtual Surveys) holding, storing, processing, and using the information you submit for the purposes of market research.

2.2 By submitting your application to become a member of the Urban Life study, you also agree that if you should win a prize then Metro and Yarrington Ltd will be provided with your contact details in order to deliver that prize. The prizes are delivered by Yarrington Ltd on behalf of Metro.

2.3 Kantar Media is an independent Market Research company and you can find out more about us at www.kantarmedia.com. We are members of the Market Research Society (www.mrs.org.uk) and follow their code of conduct for market research. We are also adherents to the ICC/ESOMAR International Code of Marketing and Social Research Practice (www.esomar.org) and the Data Protection Act 1998.

2.4 Join the Dots (formerly Virtual Surveys) is another independent Market Research company committed to meeting the requirements of the Data Protection Act 1998, Market Research Society's (MRS) Code of Conduct and ICC/ESOMAR (European Society for Opinion and Marketing Research) International Code of Marketing and Social Research Practice. To read more about Join the Dots (formerly Virtual Surveys), please click the link below to be routed to their website.

www.jointhedotsmr.com

2.5 Yarrington Ltd are a marketing campaign company. They are committed to meeting the requirements of the Data Protection Act 1998. To read more about Yarrington Ltd, please click the link below to be routed to their website.

http://www.yarrington.co.uk

2.6 Your personal details will not be disclosed to any third party without your permission. Please note that information disclosed by you will not necessarily be stored anonymously but will be stored securely. If you do not wish Kantar Media or Join the Dots (formerly Virtual Surveys) to use data submitted by you in this way, please do not submit your application to the Urban Life study.

2.7 No personal information is sought from or about you, without your prior knowledge and agreement. You are entitled at any stage of the interview, or subsequently, to ask that part or all of the record of your interview be destroyed or deleted. Wherever reasonable and practical, we will carry out such a request.

2.8 Occasionally, Metro might want to know how panel members use their website www.metro.co.uk. To do this, an identifying code, or beacons, will be placed in a survey. This will enable us to tell which parts of the website panel members have visited. The information collected will only be used on an individual basis by Kantar Media and Join the Dots (formerly Virtual Surveys). Any data provided to Metro will be at an aggregate level and not identifiable.

3 SECURITY

3.1 We have used a unique URL system which allows you to stop the survey half way through and then link again, from the email invite to join the survey, at the place where you left off. The storage of any information that has been entered by you before you have completed the full survey is held on a secure server.

3.2 Our website has security measures in place to protect the loss, misuse, and alteration of the information under our control. Only authorised employees have access to the information you provide us. They have access only for data analysis and quality control purposes.

3.3 As part of the administration of the Urban Life study, the information you provide to us may be transferred to countries outside of the European Economic Area ("EEA"). By way of example, this may happen where one of our research partners is located in a country outside of the EEA. If your information is transferred outside of the EEA in this way, we will take steps to ensure that your privacy rights continue to be protected. Please also see our Membership Terms.

4 TERMINATION OF MEMBERSHIP

4.1 As with all forms of marketing and opinion research, your co-operation is voluntary at all times.

4.2 Your email address was received from the Urban Life website when you registered to participate in the panel. Kantar Media will not knowingly send e-mails to people who have not consented to helping in research.

4.3 If you no longer wish to be a member of the Urban Life panel, you may request that your personal information be removed from our list of active members in the manner specified in the Membership Terms and Conditions.

4.4 Failure to follow the correct procedure for termination could delay the removal of your information.

5 CHANGES TO THE POLICY

5.1 This Policy may alter from time to time. Kantar Media shall notify you by email in the event that this Policy changes.

5.2 Kantar Media reserves the right to change, add or remove terms in this Privacy Policy and you should check the Privacy Policy from time to time. However, if a change will involve the use of your personal information in a way which differs from that described in this Privacy Policy, we will first obtain your consent. Where your consent is required, you will be asked to "opt-in".

6 CONTACT

6.1 If you have any questions, concerns relating to privacy or want to discuss any problems with this or any survey you can contact us at helpdesk@myurbanlife.com.

7 JURISDICTION

7.1 This Privacy Policy constitutes the entire agreement between you and Kantar Media regarding privacy and data protection.

7.2 This Privacy Policy shall be governed by and construed in accordance with English law.

7.3 We will disclose personal information when required by law, or if we have a good-faith belief that such action is necessary to (i) comply with a current judicial proceeding, a court order or legal process served on us, (ii) protect and defend our rights, or (iii) protect the rights, property, and other interests of our panellists or others.

7.4 The parties irrevocably agree to submit to the exclusive jurisdiction of the English Courts in relation to any claim or matter arising under or in connection with this Privacy Policy.

Urban Life Website

Thank you for visiting the Urban Life website. This site is being constructed at the moment and will be available in the new year.

Welcome to Urban Life 2011!

If you’re a new Urban Life member then welcome, and thank you for registering your interest in Urban Life 2011. We will contact you soon to let you know if you have qualified.

If you are a returning member then welcome back to Urban Life. We greatly appreciate your commitment to the survey and look forward to hearing what you have to say again this year.

This is just a reminder that we are conducting a new prize draw* for the registration survey. You will need to submit the registration survey by midnight on Monday 7th February 2011 to be automatically entered into a prize draw to win £200 worth of Amazon vouchers. Only those of you who are 16 or over are eligible to be entered into this prize draw.

*Both of the previous registration prize draws, i.e. the prize draw of £250 lastminute.com vouchers and the prize draw for helping us successful recruit 16 to 24 year olds, closed at midnight on Monday 24th January 2011. Anyone who registers for Urban Life 2011 from 25th January to midnight on 7th February will be entered into the new prize draw.

We would like your help recruiting new Urban Life members who are 16 – 24 years old. If you know any 16 – 24 year olds who might occasionally read Metro, then how about trying to get them to sign up to Urban Life 2011?

All you have to do is forward the link below to anyone suitable.

You will need to copy and paste the link below and send it to 16 – 24 year olds that you know.

www.myurbanlife.com

NOTE TO ALL 2010 URBAN LIFE MEMBERS: You may notice a number of editorial features in Metro, during the first few weeks of January, asking for volunteers for Urban Life 2011. Please do not respond to these.

NOTE TO ALL 16 TO 17 YEAR OLDS: As we mentioned earlier, we are recruiting a separate panel of 16 to 17 year olds. We would like you to take part in six surveys across the year. The surveys you receive will be different from the main Urban Life surveys received by those aged 18 or over.

Many thanks,

Kenny Campbell

Editor, Metro

Kenny Campbell
Editor, Metro

Join Urban Life 2011

Share your views with us, by joining the Urban Life panel

What is Urban Life?

Urban Life is a study of Metro’s readers’ thoughts, opinions and behaviour. This is our tenth year of Urban Life. Since 2002, Metro readers up and down the country have been involved in Urban Life, helping the Metro team and me, the editor, to understand you better.

This year we’re looking for new volunteers to join our current Urban Life members. There will be questions on a wide range of topics; from your opinion on the news, feedback on the newspaper, to what you get up to in your spare time.

What does it involve?

Are you 18 or over?

We would like you to take part in 6 surveys across the year, each probably taking around 20 minutes to complete. I will notify you personally of these by email. They will need to be completed online. In between these main surveys we may also occasionally send you shorter surveys, which will probably take 5 minutes to complete.

Are you 16 or 17?

We are also recruiting a separate panel of 16 to 17 year olds. We would like you to take part in 6 surveys across the year as well. However, the surveys you receive will be different from the main Urban Life surveys received by those aged 18 or over. I will notify you personally of these by email. They will need to be completed online and will probably take about 10 minutes to complete.

What's in it for me?

All 18 years or over…

As a thank you for your time, we are offering lots of prizes! Each main survey we have a prize draw to win a cheque for £1,000. There are also hundreds of individual £20 Amazon.co.uk vouchers to be won - totalling £40,000 worth of vouchers across the six surveys. Additionally, all those members who submit five out of six main surveys throughout the year will be entered into a prize draw to win a cheque for £5,000.

The total prize pot for Urban Life in 2011, is over £53,000, so you stand a good chance of winning something. There will also be £20 vouchers up for grabs in the shorter surveys. Unlike many other panel surveys, we will also share the results with you via this website, so you can see what other Metro readers are thinking.

All 16 and 17 year olds…

As a thank you for helping us out and completing our surveys, we have a prize pot for you, which is separate to those who are 18 or over. For each main survey you successfully submit, you will be entered into a prize draw to win a cheque for £100. In addition, everyone who submits five out of the six main surveys will be guaranteed a prize of one £20 Amazon.co.uk voucher at the end of the year.

How do I register?

Please apply to become a part of Urban Life 2011 by clicking on the box below and entering your details in our registration survey. It will probably take about 15 minutes to complete, depending on your answers. This registration survey will close at midnight on Monday 7th February 2011.

Please note: You will need to have version 9.0 or higher of the Adobe Flash Player installed on the computer to be able to take this registration survey.

To check whether or not your computer has Flash installed, and what version please visit: http://blog.deconcept.com/swfobject/flashversion.html

If necessary, the latest version of the Flash Player can be downloaded for free from: www.adobe.com/products/flashplayer/.

We are conducting a new prize draw* for the registration survey. You will need to submit the registration survey by midnight on Monday 7th February 2011 to be automatically entered into a prize draw to win £200 worth of Amazon vouchers. Only those of you who are 16 or over are eligible to be entered into this prize draw.

I look forward to hearing your views in Urban Life 2011 as they are crucial to the success of Metro.

Many thanks,

Kenny Campbell
Editor, Metro

Secret Squirrel

Pssst…want to be the first to hear what Metro’s up to? Read on…

Metro staff get Chattering - 29th September 2011

Chatter enables Metro staff to talk, share ideas and collaborate with each other. It's a social-networking tool for business, connecting Metro staff across geographical boundaries (including opposite ends of the office!) and encouraging real-time communication.

Everyone at Metro is signed up to Chatter. One of the hot topics being discussed (similar to Twitter’s ‘Twitterati’) is, are Metro staff talking in the ‘Chattersphere’ or ‘Chatterverse’?

Metro partners with High Street Fashion Week - 6th July 2011

From 5^th September, Oxford Street in London will play host to High Street Fashion Week. During this week, high street stores will be holding special events, showcasing new collections and giving shoppers great promotional offers – all of which will create a huge shopping frenzy on one of London’s busiest high streets.

This year Metro has signed up as official media partner with a mission to make High Street Fashion Week the go-to event for every fashionable Londoner. Expect to see a coverwrap plus lots of editorial from your favourite newspaper to support this fantastic fashion event.

EcoVelocity: THE motor show of 2011 - 13th June 2011

Metro is proud to bring you EcoVelocity, a low-carbon motor festival that runs from Thursday 8th to Sunday 11th September 2011.

Set in the iconic grounds of Battersea Power Station in London, this outdoor motoring event will bring to life a new world of motoring for prospective buyers that are keen to experience the latest in eco-transport or just a great fun and interactive day out for those that just fancy coming along for the ride.

A memorable day for all ages, festival visitors will be able to...

-Test drive the latest low-carbon cars and motorcycles around a specially designed track

- Get up close and personal with the amazing green supercars of the future

- Let the kids loose with two driving experiences for 6-11 and 11-15 year olds

- Experience the winners of the auspicious What Car? Green Awards in daily track parades

- Relax, unwind and be entertained at an iconic venue in our unique food and entertainment zone

Metro supports aspiring businesses - 11th May 2011

Brought to you by Metro newspaper and now in its second year, Venture Candy supports enterprise and innovation, transforming budding businesses into big brands.

The public gets to call the shots, voting for the people and the products they want to see succeed from a wide selection of entrants for different categories.

Venture Candy then rewards these talented, successful businesses with the exposure and profile they need to get ahead. The winners receive a host of valuable business assets ranging from mentorship, publicity, advertising, contacts and professional services, all of which give them the business foundations they need to grow.

Check out http://www.venturecandy.co.uk/for more details

Metro cooks up a storm with its annual media industry party - 13th April 2011

It’s common knowledge that Metro is funded by advertising, we simply wouldn’t exist without it. Each year, to thank all of our clients, partners and peers for their valued contributions and to celebrate another year of the Metro magic, we put on the parties of all parties…

This year we are taking over the arches under London Bridge, at Cable on April 14, with the club being transformed to represent the four natural elements: earth, air, fire and water. With Zane Lowe and Norman Jay headlining, there will be plenty of other party elements to keep guests entertained throughout the evening too.

Linda Grant joins Metro as Managing Director - 1st April 2011

Linda Grant replaced Steve Auckland this week as Managing Director of Metro. Steve remains with DMGT, and now heads up Northcliffe Media (www.northcliffemedia.co.uk)

Linda worked in the marketing department in the early days at Metro, where she got a real taste for the Metro magic. More recently Linda worked as Director of Commercial Development across A&N Media, the consumer media division of DMGT plc which has a portfolio of brands and platforms including the Daily Mail and Mail on Sunday, Metro, Mailonline, Northcliffe, Jobsite, FindaProperty, Motors.co.uk and others, with a combined reach of 41% of the UK population. So Metro is in very good hands!

Metro reaches the grand old age of 12 - 16th March 2011

Today Metro celebrated its 12th birthday. True to form there were lots of celebratory treats in the office in the form of cakes, balloons and banners.

Thanks for all your support so far, we’d be no-where without our loyal group of readers. Here’s to another 12 years…

Metro brightens up people’s morning - 23rd February 2011

Metro is no stranger to waking people up and easing them into the day, it’s something we try to do every single week day. But a few lucky people’s mornings just got even better…

Metro launched a ‘Make my morning Metro’ competition. We invited our clients to tell us how we could make their morning extra special and pledged to make their wishes come true. Here’s one of the winning entries:

“Metro can make my morning by whisking me away to Paris for a croissant and champagne by the Eiffel Tower - mmmmm, c'est delicieux!”

You surf to live not live to surf - 31st January 2011

Metro is more than just a newspaper. We also have Metro.co.uk and we’ve been furrowing away trying to understand your web related behaviour, so we can ensure that Metro.co.uk fits your needs. As a starting point we’ve come up with a name for Urban web users such as yourself – ‘City Clickers’ You can read more about City Clickers here: www.metrocityclickers.co.uk

Metro is omnipresent - 31st January 2011

A common misconception is that Metro is only available in one city, when in fact it is a national phenomenon with 10 editions spread across the country. It is now distributed in 50 cities around the UK you lucky people, and there’s only 10 cities where Metro doesn’t have a presence.

If you’re planning a city break and don’t want to do without your daily dose of Metro fear not, you can get Metro in all of the following places:

London	London, Southampton, Portsmouth, Oxford, Brighton, Reading, Cambridge, Bedford, Ipswich, Peterborough, Northampton, Chichester, Ely, St Albans, Winchester, Chelmsford	16
South Wales	Cardiff, Swansea, Newport	3
SouthWest	Bristol, Bath, Gloucester, Wells	4
West Midlands	Birmingham, Wolverhampton, Coventry, Worcester, Lichfield	5
East Midlands	Leicester, Nottingham, Derby	3
NorthWest	Manchester, Stockport, Bolton, Salford	4
Yorkshire	Leeds, Sheffield, York, Bradford, Wakefield	5
NorthEast	Newcastle, Sunderland, Durham	3
Merseyside	Liverpool, Chester	2
Scotland	Glasgow, Edinburgh, Dundee, Stirling, Perth	5
	TOTAL	50

Metro Staff Give Back – 22^nd December 2010

It’s not just Metro readers we encourage to take part in our Urban Action charity initiatives. We make sure we get stuck in ourselves. In the run up to Christmas, here’s what we’ve been up to for Kids Company:

- The Big Wrap Party – we wrapped over 300 presents that had been donated to the charity
- We’ve sent 9 hampers stuffed full edible goodies for families less fortunate
- We raised £800 from a raffle for two Mulberry handbags
- The Tree of Wishes – Metro employees fulfilled children’s wishes that were hanging on our office tree
- Xmas cards designed by the children were on sale in the office
For My Generation, we’ve donated £5,000 from Metro.

Metro Expands Its Belt – December 15^th 2010

We’ve added 50,000 extra copies to our London distribution, further cementing our position as the 3^rd largest UK daily newspaper.

The copies have been rolled out through train stations on the commuter belt of London as we continue to target readers at the start of their journeys. ABC, the independent auditing body for newspapers verified Metro’s November distribution at 1,385,437.

Metro donates £10,000 to charity, courtesy of Metro readers - 7th December 2010

Metro readers have raised more than £10,000 to be split between two worthy charities: My Generation and Kids Company. The huge wedge of cash was raised just in time for Christmas, by bidding on Metro’s online charity auction. Auction items ranged from a stay in a luxury hotel to ipads and designer shoes.

The online action is part of a wider campaign by Metro to raise money for the two charities throughout the year. My Generation’s Shaun Bailey said ‘Metro’s Urban Action campaign is a real boost to small charities struggling to survive in these tough economic times.”

Metro cements its reputation in online gaming - 30th November

Big pat on the back to our online gaming expert Rory Miller-Cheevers, who helped Metro to win the award for ‘White Label Operator Of The Year‘ at the eGaming Review Awards – the Oscars of the UK gaming industry. Gaming is an area Metro wants to concentrate on and this achievement reflects the success we’re already having with games such as ‘Fantasy football’.

Congrats to the Metro sales team - 30th November

The Metro sales team was recently commended in the ‘Print sales team of the year’ category of the Campaign media awards. This is a phenomenal achievement and is testament to the sales team’s hard work and creativity, which has resulted in a record breaking year for advertising revenue. Innovations such as a 3D coverwrap, an augmented reality ad and new advertising formats have helped in this process.

He said yes! Just call us Cupid….- 18th November 2010

Have you been following the messages from the winners of our reader “Win the cover” competition mentioned below?

Yesterday one winner captured the hearts of commuters up and down the country after he proposed to his partner of almost 5 years, on the front cover of Metro. On the same day that Wills proposed to Kate no less!

Luckily the bold move paid off and we’re happy to announce that Ben said yes. Awwww. Metro wishes them the very best.

You can read more here:

http://www.metro.co.uk/news/847387-its-a-yes-metro-marriage-proposal-ends-in-success

Metro to launch its first ever games app - 18th November 2010

Metro Apps launches its first ever games app - a special edition of the BAFTA nominated Super Yum Yum: Puzzle Adventures.

The game will cost 59p and is now available to buy from the iTunes Apple Store. It will work on iPhone, iPad and iTouch devices.

We plan to follow this with a series of new apps in early December, including C-Zones, on European Congestion charging zones, and Cab Finder – an app that allows you to find a free cab based on your location.

http://apps.metro.co.uk/promotions

Our Digital Future - 10th November 2010

Curious about Metro’s take on our digital future, the proliferation of apps and publishers’ experiments with online pay-walls? Listen to our Digital Director Jamie Walters give his views on where we’re heading…

http://www.imediaconnection.com/content/27967.asp

Britney Spears’ fragrance - Competition - 1st November 2010

This week Metro will help launch Britney Spears’ new fragrance, Radiance. We’re excited about this cross-platform campaign because not only are there fantastic prizes to be won (holidays, spa treatments, VIP nights out) but we’re running a series of events for readers across London, Edinburgh and Manchester. 30 readers will have the chance to be pampered by makeup artists and beauticians as part of the promotion. Looking good!

What’s your vision of the future? - 27th October 2010

On Tuesday 26th October Metro hosted an exciting one-off speaker event. With the help of futureologists, trendspotters and editors, we predicted what the future of urban living and culture would look like.

Why did we do this? Metro is a city-based newspaper so we strive to be at the fore-front of trends around city life. And with roughly 85% of the world’s population living in cities, our clients want to know what we know!

Rarely going for the fail-safe option, we chose to host the event in an early 19th century restored church in London, creating an incredible juxtaposition between the old and new.

Guest speakers were:
Mark Earls– Strategic consultant and author of ‘Herd’
Josh Spear– trendspotter and founding partner of Undercurrent
Chris Anderson– futureologist
Jess Greenwood– director of Contagious Insider

To see more about the event visit www.metrourbaneye.co.uk. Around the middle of November a video and pictures of the event will appear on this website.

What would you say to 3.5 million readers? – 19^th October 2010

Tomorrow sees the launch of our first ever national consumer campaign to market our own brand. We want to build brand loyalty and “give something back”, so tomorrow’s Metro has a cover wrap calling all readers to enter our new competition. It will give you the opportunity to own a page of a Metro coverwrap and share an idea or message with the nation. It could be anything from a work of art to a marriage proposal – whatever the idea, we want to hear it! Following a 2 week registration period, 12 winners will be chosen to have their idea turned into a page on the cover of a special edition of Metro and be made famous for a day.

A dedicated microsite has been set up for your submissions, which also showcases some ideas to help inspire your entries. From tomorrow visit www.metro.co.uk/winthecover to find out more.

So go on, why not tell your friends and have some fun with it…

New Metro Feature - TechTalk – 14^th October 2010

Knowing many of our urban readers are early adopters of new technology and gadgets, we’ve introduced a new weekly feature spread called TechTalk. Kicking off today, it will bring expert opinion and the latest news and reviews of this fast-moving area. First up the best headphones…

Check In And Check Out Metro on Foursquare – 6^th October 2010

Metro has become the first UK newspaper to feature editorial content on the location-based social networking site, Foursquare. Users of Foursquare will now be able to view restaurant and film reviews from us when they ‘check- in’ to relevant places, providing them with up to date trusted reviews, exactly when they need them. Are you the “mayor” of anywhere yet?

Upping The Ante – 30^th September 2010

We’re increasing our print-run by 50,000 copies putting our distribution up to 1.38 million and strengthening our position as the UK’s third largest national daily newspaper. These additional papers are being rolled out through train stations on the commuter belt of London as we continue to target a young, working audience at the start of their journey.

Apptastic – 22^nd September 2010

Today, Jamie Walters, Metro’s digital director is down at Olympia speaking at Ad Tech’s conference. He is part of a panel presenting about “the explosion of apps” looking at how mobile applications have taken consumers by storm. He will be helping businesses to understand how they can use this opportunity to help build their brands and create customer loyalty.

Andrei’s Addict Analysis – 22^nd September 2010

Metro’s showbiz reporter, Andrei Harmsworth, gave his views on Sky News over the imprisonment of George Michael. See it again here…
http://www.youtube.com/watch?v=utEySwmrieo

Metro Goes Glam – posted 15^th September 2010

Tomorrow Metro will be wrapping 50,000 London copies of the paper in glossy paper to bring a quality, shiny edge to a campaign running for Swarovski. Announcing a new flagship store opening on Oxford street our glossy paper allows Swarovski to get a high-end magazine feel but to disseminate their message with the speed of a daily newspaper. Winner!

Feel The Love – posted 8th September 2010

Sarah, our Head of Brand Extensions, is extremely excited (and nervous!) at the moment because tomorrow we’re running our first Urban Dating night. It’s Metro’s spin on bringing Urban singles together, where they can take part in a tube match ice-breaker and sample a flirting masterclass. If all else fails in finding a potential date, then there’s still prizes to be won and a free cocktail to steady the nerves. Maybe we’ll be buying a new hat sometime soon…

…And “Action” - posted 2nd September 2010

We’ve just signed a brand new content deal with ITN Productions to supply daily video clips to Metro.co.uk. The agreement sees ITN provide high quality video journalism spanning multiple genres including UK, world, sports, showbiz, music, fashion and video gaming.

Mark Browning, Managing Director, ITN Productions, said: “We’re delighted to be working with Metro, one of the best-known consumer newspaper brands in the UK. Our mix of news and entertainment is a fantastic match for Metro’s content and we expect it will be very much enjoyed by their online users.”

Recycle On The Go - posted 25th August 2010

Southwark Council has been working with Metro and Veolia Environmental Services to roll out a new wave of recycling bins across the borough, designed to help pedestrians 'recycle on the go'. A hundred bins are being fitted at the busiest locations such as transport hubs and popular tourist areas, so shoppers, commuters and tourists can recycle newspapers, drink bottles, cans and plastic food trays.

Metro - An established national brand - posted 11th August 2010

Metro has been referred to for quite some time as part of BBC Breakfast's national newspaper review each morning. However, we've recently met with ITV who hadn't realised Metro is a national paper covering 33 different cities and the third most read national daily in the country. We're thrilled that they too are now reviewing Metro stories on their GMTV show.

A great bit of bonding! - posted 4th August 2010

Batak: it's a simple game of reflexes responding to flashing lights but it turned out to be a huge hit at the wrap party we hosted back in April. So next week, Metro and the Batak game will be touring London's creative houses getting their staff to engage with us as part of a fun inter-agency competition. We'll put up some great prizes for those who end up at the top of the leader board and hopefully get a good buzz going about Metro along the way. If you fancy using the game with your clients just visit www.batak.com

2 Years and Counting - posted 22nd July 2010

With a national spread of readers and a strength in London, we think Metro is brilliantly placed to get behind coverage of the 2012 Olympics. Next week we're running a special "2 years to go" supplement to kick off the count down to the Games. Sponsored by Lloyds TSB it will include a spread on the various venues, a letter from Seb Coe to Metro readers, a column from the world champion gymnast Dan Keatings and great interviews with the likes of Tyson Gay and Asafa Powell who are challenging Usain Bolt. Don't miss it next Tuesday....

Metro at your fingertips - posted 7th July 2010

We're really pleased to be ahead of the game in launching our new iPad app which is currently number 1 on the free news app downloads. The app was designed specifically to make the best use of the iPad, with its expanded screen space and multi-touch functionality. It offers digital news in a paper-like experience, giving readers the chance to swipe between individual headlines with a single finger, whilst moving between the different sections using a dual finger swipe. The app covers News, Showbiz, Sport, Weird, Music, Film, TV and Technology

Everybody loves a freebie - posted 1st July 2010

Metro has been running sampling activities for years now, giving out advertisers' free samples at stations across the country. We call it "Brand to Hand". Well now we've launched a new initiative taking this service in to offices, getting our clients' products right to the heart of urbanites' workplaces. Last week we ran our first activity for Wrigleys gum which was a great success.
If you work in an office of more than 200 people, then feel free to put it forward as a potential venue and we will run an assessment of it. Just email your office contact details to alison.sugden@ukmetro.co.uk

Everest in a Day - posted 24th June 2010

On 12 June 2010, 10 members of the Metro team dragged themelves out of bed to abseil down the Trellick tower in London - all 322 feet of it!

The event, named 'Everest in a day' was in support of the charity 'My Generation' - one of Metro's chosen charity partners for the year. My Generation aims to break the cycle of poverty, crime and ill-health in struggling communities.

We're happy to report the Metro team all made it to the bottom in one piece, raising over £1000 for My Generation in the process. http://www.everestinaday.com/

Metro wins 'Green Apple' gold award - posted 16th June 2010

This week Metro won a 'Green Apple' gold award at an event at the Tower of London. The Green Apples have been running for 16 years and could be classed as the Oscars for the British environmental industry. There were over 500 entries, only 30 awards, and only a handful of them were gold. The award recognised our efforts at changing reader behaviour to increase recycling of the paper, through projects including the provision of recycling bins, the recent consumer recycling advertising campaign and the annual Recreate competition.

Recreate competition - posted 9th June 2010

Metro recently launched the Recreate competition, which asked budding young British artists to make something magical out of old Metro newspapers. The standard of entries was very impressive and the winners have now been announced. Log onto metrorecreate.co.uk to take a look at some of the finallists' work. Each winner received £750 and their pieces will feature in shops run by competition partner Oxfam.

Tune in - posted 3rd June 2010

Metro is the official newspaper partner of the 2010 iTunes festival taking place at the Roundhouse in Camden for 31 nights in July. Maybe we'll see some of you there!

Football Fever - posted 26th May 2010

We're launching a World Cup Fantasy Football game with fantastic new game-play features, a new design, increased usability and exclusive competitions. www.metro.co.uk/fantasyfootball
The new game will have enhanced competition within mini-leagues, where gamers set-up their own leagues to play against their friends. As always with Metro’s games, users can play for free. However, this time they can also up the ante by putting money into the mini-league pot at the start of the competition, with the winner taking the lot.

Urban Action - posted 19th May 2010

This year we wanted to focus our charitable support a bit more than we've done in the past, so we launched a formal charity project team called Urban Action. Having a particular interest in urban based development, the first two charities we are supporting are Kids Company and My Generation with loads of Metro staff getting involved!

Grab some MEtime - posted 13th May 2010

Next week, Metro launches a new consumer campaign to drive traffic to metro.co.uk. Spoof anchormen Donnie Fox and Bill Craze have been created to head up the campaign to fit in with the fun and irreverent tone of the website.

Consumers will be able to learn about the type of content available on metro.co.uk via in-paper and online ads and through specially scripted videos on Metro.co.uk and on a ‘METime’ YouTube channel. The campaign will run under the strapline 'Grab Some MEtime' and will be supported by a microsite www.metro.co.uk/metime

Venture Candy competition - posted 5th May 2010

We're all glued to the daily entries of our Venture Candy competition this week which is running opposite the business & finance page.
Metro's version of Dragon's Den, Venture Candy has the power to really boost the success of some of these small businesses and we've loved working with the brilliant entrepreneurs who have helped us judge the entries. The choice of winner now lies with our readers and online votes are flooding in. Good luck to our finalists!

Advertising First for Metro - posted 29th April 2010

Advertisers are always looking for new and creative things to do in Metro to maximise the stand-out for their messages. We developed a new ad format of 8 folding pages, printed on glossy paper and inserted into 200,000 London copies of Metro to promote ITV1's new HD channel.
Grant Woodthorpe, Metro's Executive Director of Sales said, “We are delighted to be working with ITV as part of this high profile campaign, particularly as it is a media first for Metro. It is a great piece of creative and will really grab the attention of our urbanite readers as they spot the many recognisable faces of ITV talent.”

Metro Street Party - posted 21st April 2010

Knowing our readers so well from the surveys you answer, we try to align ourselves with events we feel you'd be interested in. In early April, we were Media Partner to Snowbombing 2010 in Mayrhofen, Austria. Pitted as the greatest show on snow, Snowbombing is a week-long festival of fun on the slopes featuring hundreds of DJs and bands such as Fatboy Slim, DJ Yoda, Editors and Friendly Fires playing in fantastic venues such as the Arctic Igloo, Eristoff Forest and The Racket Club.

Metro sponsored the Street Party, which over the years has become one of Snowbombing's major highlights. The main street gets overrun with 4,000 revellers in fancy dress dancing to the likes of Barry Peters and The Cuban Brothers. Never being afraid to get involved, Metro supplied the audience with 4,000 moustaches to add to their outfits. At other venues we gave away thousands of lip balms and fans. Believe us, it gets hot when 3000 'bombers' are jumping up and down to 2manydjs!

It's Party Time! - posted 14th April 2010

Being a free newspaper, we are dependent on our advertisers. As a way of saying thank you to all our clients for their business, Metro hosts an annual party. It's become an infamous event in the media calendar, and this year's invitation-only "Metroland" party will see a thousand people celebrating at Fabric.

Faces behind the advertising - posted 8th April 2010

Ever thought about the people behind the advertising? Well there's a whole bunch of very creative people who spend their lives designing what goes into adverts from print to tv to outdoor posters etc.

Metro wants to push the boundaries of our advertising creativity by getting closer to these people. It should be good news for you readers if we can keep things fresh and engaging. To that end, we ran a competition for "creatives" to design a coverwrap for Metro that would engage communters and brighten up their day. The winning entry was printed on Metro's London edition on 6th April to be read by over 2 million readers. If you'd like to see the other short-listed entries go to www.metro.co.uk/advertising

Metro wins 7-year deal with Transport for London (TfL) - posted 8th March 2010

We have won a 7 and a half year contract to continue our distribution of Metro at all London Underground stations and various London bus stations.

This is great news as it means that Londoners can continue to pick up their copy of Metro at Underground and bus stations until at least 2017! The money that TfL make from this contract will go straight back into funding improvements in public transport, as well as helping to fund carbon-cutting projects, including newspaper recycling schemes at its stations.

Metro takes recycling message to readers in the north - posted 23th February 2010

2010 sees further recycling initiatives as our campaign to get readers to recycle their copies of Metro gathers momentum.

We have partnered with the UK’s largest train operator, Northern Rail, to encourage readers not to leave their Metro on public transport. There will be posters on trains across the network from the end of February.

Security and logistics often complicate recycling plans but we are in constant conversations on the subject, and we now have recycling schemes in place with nine train companies as well as five councils, Westminster, Camden, Waltham Forest, Sutton and Newcastle Upon Tyne.

John Leitch, Executive Director of Distribution and Partners, Metro said: ‘We hope this latest step in our campaign will remind readers that they play an important role in getting their free newspapers recycled.’

Show them how it’s done!!

Metro launches iPhone App - posted 23th February 2010

Check out our new iPhone app which allows you to instantly read the latest edition of Metro, get live news, scroll and search content and also access archived editions. Archives and articles can be searched by keywords and readers can download single pages or editions to read offline.

The application is available to download free from the iTunes store for use worldwide.

Metro appoints Head of Brand Extensions - posted 23th February 2010

We have created a new role ‘Head of Brand Extensions’ and Sarah Divan has been appointed to the role. Sarah will be responsible for expanding the Metro brand beyond the newspaper and website. Sarah said: ‘This year is going to be an extremely fun and exciting time for Metro and I am proud to be involved in the creation of fresh, new and spirited projects which reflect the nature of our readers. Watch this space!’

A new, work-only, social networking tool has been launched in Metro’s offices, called Chatter. It combines elements of Facebook and Twitter, where Metro staff can discuss work-related content and ‘follow’ their colleagues.
Chatter enables Metro staff to talk, share ideas and collaborate with each other. It's a social-networking tool for business, connecting Metro staff across geographical boundaries (including opposite ends of the office!) and encouraging real-time communication.
Everyone at Metro is signed up to Chatter. One of the hot topics being discussed (similar to Twitter’s ‘Twitterati’) is, are Metro staff talking in the ‘Chattersphere’ or ‘Chatterverse’?

The process

How does it all work? Find out below…

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean accumsan ante nec dui placerat in tincidunt odio elementum. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam a nisi ac massa egestas pretium. Aenean bibendum dignissim urna id ornare. Proin porttitor consequat varius. Donec nulla odio, vulputate non lacinia porta, vulputate imperdiet sapien. In hac habitasse platea dictumst. Etiam suscipit venenatis mi nec elementum. Fusce leo massa, scelerisque at scelerisque a, aliquet vel sem. Donec ullamcorper consequat vestibulum. Proin egestas, ligula sit amet consequat faucibus, ante mi pulvinar magna, ac fringilla mi turpis vitae lectus. Nulla placerat lorem ac risus suscipit eu dapibus nisi faucibus. Maecenas consectetur rhoncus felis nec ornare. Sed congue sollicitudin mattis. Ut vulputate sapien velit, consequat pretium odio. Vivamus commodo, tortor sit amet porta fermentum, odio elit consectetur erat, quis tincidunt lectus ipsum sed nunc. Morbi at dolor orci. Aliquam erat volutpat. Nulla facilisi. Vivamus consectetur eleifend justo, non posuere tortor molestie nec. Aenean dictum tincidunt est. Praesent mattis tristique tellus sed congue. Mauris urna augue, facilisis eget imperdiet vel, placerat a eros. In dapibus risus vel mi luctus sodales. Nam convallis imperdiet ultrices. Etiam dictum ullamcorper gravida. Integer consectetur nisl ut dolor porttitor eu varius nibh vehicula. Suspendisse iaculis ante ut dui porttitor a iaculis ligula cursus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec turpis massa, vestibulum at rhoncus mattis, dictum quis erat. Aenean aliquam sodales tellus, id viverra nisi suscipit non. Nullam quis neque eu sapien posuere cursus. Proin vulputate congue ligula ut ullamcorper. Proin vel ipsum ipsum, et placerat mi. Nullam non magna ac elit consequat cursus non nec felis. Maecenas posuere dui at ante ullamcorper et varius urna vehicula. Nunc ultricies, tellus ac tristique egestas, mauris velit placerat massa, semper tincidunt nisi lacus quis lacus. Proin dapibus mattis lorem, eu venenatis ligula commodo vel. Sed quis dolor massa. Fusce at cursus dui. Donec quis quam neque. Cras at orci nec enim mollis gravida eget in sapien. Cras faucibus dui vel quam sagittis aliquet. Proin euismod lacinia turpis lacinia sodales. Integer lacinia ipsum ac metus tempus ac elementum nisl sodales. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Phasellus ac cursus justo. Maecenas vestibulum, metus et fringilla aliquet, dui urna ultricies libero, quis egestas nibh elit eget massa. Nunc vel turpis nulla. Sed at quam dolor. Integer sed diam at turpis adipiscing cursus id vel arcu. Nulla facilisi. Aliquam viverra arcu vitae tellus scelerisque sagittis. In sed pharetra libero. Aliquam sagittis eleifend nisi, vestibulum fringilla mi tristique non. Nam facilisis sapien eget dolor mattis at varius libero accumsan. Curabitur a augue in ipsum dictum sodales quis non tellus. Vivamus at felis mauris. Integer tempus tempus nibh sed hendrerit. Suspendisse mollis, tellus vitae aliquam tristique, metus purus consectetur sapien, ac malesuada est mauris eu quam. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Duis ut lacinia odio. Integer sit amet diam et velit sodales vehicula. Nunc interdum placerat cursus. Phasellus mollis lacus non ante viverra quis placerat ligula aliquet. Vivamus pretium sem eget enim dignissim in placerat ligula sollicitudin. Etiam pulvinar metus eu elit venenatis tristique. Sed nisl nibh, aliquam id luctus nec, rhoncus vel tellus. Ut in sem varius sem tempor aliquet. Sed scelerisque bibendum urna ac iaculis. Cras eget est ac velit porttitor tristique. Praesent mattis adipiscing sem ut sollicitudin. Ut nec sagittis nisi. Nunc nulla leo, fermentum et tincidunt eu, rutrum quis erat. Suspendisse sit amet egestas ligula. Cras dolor leo, tincidunt quis volutpat in, lacinia eget odio. Proin luctus blandit fringilla. In malesuada augue eu nisi mollis nec sollicitudin lorem mollis.

TERMS AND CONDITIONS

Please click the links below to view the different sections of the Terms and Conditions.

Frequently Asked Questions

My link to this latest survey isn’t working?

Do I need to have Adobe Flash Player to take part in the surveys?

What do you do with survey results?

Are the prize draws all a big con?

How likely am I to win a prize?

Do you pass on any of my data to companies?

Who are the Urban Life Team?

Do you publish a list of prize draw winners every month?

Do you get paid for asking certain questions?

Why so many marketing/advertising questions?

How do I change my details?

The survey I am trying to access says it has timed out?

My link to this latest survey isn't working?

If you are unable to click on the link, please highlight the link, copy it and paste it into the address field of your Internet browser. Some of you might find the link is broken across two lines. If this happens try to reform the link by cutting and pasting the different lines into your browaer. if you continue to experience problems, please contact helpdesk@myurbanlife.com . Back to top

Do I need to have Adobe Flash Player to take part in the surveys?

To ensure you are able to complete your surveys in the year (including the Registration survey) you will need to have version 9.0 or higher of the Adobe Flash Player installed on the computer you will use throughout the year. This technology is used to make the completion of the surveys a more interesting and interactive experience.

To check whether or not your computer has Flash installed, and what version please visit: http://blog.deconcept.com/swfobject/flashversion.html

If necessary, the latest version of the Flash Player can be downloaded for free from: www.adobe.com/products/flashplayer/

Accessing the survey using your iPad: Unfortunately, Apple iPads don’t currently support Flash. Therefore, you will not be able to access the registration survey or the surveys across the year. Please try the surveys on a device that supports Flash Player.

Please remember the computer you are using to register with may not be the one you use to complete your surveys during the year. Back to top

What do you do with survey results?

Urban Life results are used in two main ways. Firstly, to provide the inspiration for editorial articles and features that appears in Metro. Secondly, results are used by our commercial team to fathom what kind of lifestyles readers lead and the brands consumed most often by young, urban professionals. You can see in the Press Cuttings section of the website a selection of the articles written using Urban Life results. We also post result highlights on the website - the results from the previous wave will be available for you to view after you have completed each main survey. Back to top

Are the prize draws all a big con?

We can assure you that prize draws run after every main Urban Life survey and take place amongst all of you who have filled in that month's main survey by the given deadline. All our prize draws are managed by our research company Kantar Media, one of the largest research organisations in Europe. Prize draws are conducted anonymously with winners randomly selected according to strict guidelines set down by the Market Research Society (which is like a consumer Watchdog, but for the research industry). Back to top

How likely am I to win a prize?

There were 4,643 Urban Life members in 2010. In total we gave away 2,210 HMV vouchers worth £20 each. Additionally we gave 6 x £1,000 cheques, one for each main survey, and the final prize of £5,000.

There were 360 16-17 year old Urban Life members in 2010 as well, who had a separate prize pot. Back to top

Do you pass on any of my data to companies?

We never pass any of your personal details on to any persons, companies or organisations. When we get the aggregated data from each survey from Kantar Media, we are not given your name or email address alongside the results. The only time we will see your name or email address is when we are sent the contact details of the prize draw winners. This information is sent separately from the survey results. So rest assured, if you have confessed to any crimes or sins during Urban Life, then they are safe with us (or more precisely, safe with Kantar Media who have encrypted them). Back to top

Who are the Urban Life Team?

There are four of us from Metro managing the Urban Life project. Kenny Campbell, the editor of Metro, you know already. Urban Life's project is run on a day to day basis by Gemma Hardy and Andrew Murphy. Katharine King, Metro Research Director, oversees the project. Euan Mackay, Reshma Harjani, and Karen Alexander work for Kantar Media, our Urban Life research partner, and ensure the project runs smoothly and complies with MRS (Market Research Society) guidelines. We also work with Tim Griffiths and Adele Beesley from Join the Dots (formerly Virtual Surveys) (another research partner), who will be running certain surveys throughout the year.

If you should win a prize during the year, James Brinkler and Jamie Gough at Yarrington Ltd will send you an email with your prize. Back to top

Do you publish a list of prize draw winners every month?

Under the Market Research Society's guidelines and the Data Protection Act, we are actually not allowed to publish the names of the members who have won prizes without their permission. However, if we do have permission, we do publish information about the prize winners each month and the grand prize winner at the end of the year. So if you have won a prize and would like to tell others about it - please feel free! Back to top

Do you get paid for asking certain questions?

We never charge anyone for putting questions on to an Urban Life survey. As such, there's no such thing as a "sponsored" question on Urban Life. We do not make any money from selling questions. This is one of the key things that sets Urban Life apart from most other surveys: it is highly accessible and it is free. Back to top

Why so many marketing/advertising questions?

As a free newspaper, Metro is completely funded by advertising revenue. To justify the existence of Urban Life, we need to demonstrate that we are helping our advertisers better understand the "Urbanite" audience they reach by advertising in Metro. To do this we need to understand the brands you consume and the advertising that sticks in your mind, hence the number of questions about advertising in our surveys. As mentioned in the answer to question 4, we never "sell" brand-specific questions and so do not make any money directly from them. However, by offering our advertisers free insights we do strengthen our commercial relationships with them, which in some cases has resulted in new advertising business for Metro. Back to top

How do I change my details?

If you would like to change any of the details you have provided us with, you will have the opportunity to do this at the end of every main survey. Alternatively you can email helpdesk@myurbanlife.com,who will be happy to do this for you. Back to top

The survey I am trying to access says it has timed out?

This can sometimes happen as when the server is very busy. Please try and come back to the survey in 15 minutes or so. If you continue to experience this problem, please contact helpdesk@myurbanlife.com Back to top

If you have any other questions which we have not answered above, please feel free to email helpdesk@myurbanlife.com

About

THE PROCESS

Urban Life covers all aspects of life in Urban Britain. We’re interested in how you think, act and feel. We want to know your opinions about global events as well as your local neighbourhood. We want to know your favourite movies and bands, as well as what makes your blood boil.

I would like to briefly explain how the Urban Life study works. There are two different styles of surveys for all of you who are 18 or over:

1. There are 6 main surveys; these will be sent out every 6 weeks with the first one in February 2011. These will be sent to you via email, and will come directly from me – so please look for an email from Kenny.Campbell@myurbanlife.com. Each survey will probably take 20 minutes to complete.

2. In between these main surveys we will also be sending you the occasional mini-poll/extra survey, on a range of newsworthy issues or on a particular topic of interest to Metro. These will be much shorter than the main surveys, will probably take 5 minutes, and again will come from me via email.

All in all, I promise not to take up more than 20-25 minutes of your time each six weeks.

For those of you who are 16 or 17 years old, you too will be sent 6 main surveys over the year. However, they will be different from the main Urban Life surveys received by those 18 or over. Your main surveys will be sent out every 6 weeks with the first one in February 2011. These will be sent to you via email, and will come directly from me – so please look for an email from Kenny.Campbell@myurbanlife.com. Each survey will probably take about 10 minutes to complete.

Urban Life 2011 can’t work without you. Every effort you make to complete our surveys as soon as you receive them will be greatly appreciated.

I’d like to reassure you about the confidentiality of the information you give us. The individual responses you give are fully protected by the Data Protection Act. We will only be using and publishing data in an aggregated form so no individual will ever be recognised.

I will keep regular contact with you via email, but if you have any questions at any time, please feel free to contact me at Kenny.Campbell@myurbanlife.com.

Many thanks

Kenny Campbell

Editor, Metro

Welcome to Urban Life 2011

Welcome to the brand spanking new website for Urban Life 2011. Have a look at our last survey results and participate in the Opinion Playground, where you can share your views in our Hot or Not and Urban Pulse polls. Enjoy!

WAVE 05 2011

Poll: Gary

Halloween and Bonfire Night – what do you do to celebrate?

Poll: Tulisa

Poll: Louis Walsh

Poll: Do you think this year’s X Factor judges are Hot, or Not…?

Poll: Do you celebrate Bonfire Night (5th Nov) AKA Guy Fawkes Night, fireworks night?

Poll: Do you celebrate Halloween (31st October)?

WAVE 04 11

Wave 03 2011

Drug and alcohol problems - whose responsibility is it?

Do you love or loathe going to music festivals?

Wave 02 2011

The Only Way is Essex. What’s your verdict on ITV’s reality TV show?

Wave 01 2011

Karen

How long have you been working on the Urban Life panel?

What do you like most about working on it?

Where do you normally pick up your copy of Metro?

What are your loves/hobbies?

What are your vices/guilty pleasures?

What do you think of the advert below?

URBAN LIFE WAVE 06 2010 HIGHLIGHTS

‘Behind the Idea’ ... Can you think of anything we can change/add to it to make it more interesting?

What do you think of this advert?

Opinion Playground

The Opinion Playground

Wave 05 2010

What name would you give a Metro music festival?

What do you think about the tradition of Mother’s day?

Please tell us your thoughts on ‘i’ – the Independent’s new newspaper aimed at younger reade

What do you think about this idea?

Wave 04 2010

Which advertising theme do you like best?

Wave 3 2010

What makes a good film re-make?

Should Asda bring on board a celebrity to endorse their ‘everyday low prices’?

What do you think of the new M&S advertorial campaign?

The new budget plan…we want your thoughts?

What products from the past would you bring back?

Wave 2 2010

2010 FIFA World Cup

We want your thoughts on discount vouchers…

Is the recession still affecting your life?

What do you think the Conservative-Lib Dem coalition will mean for Britain?

Are celebs more prone to cheating than the rest of us?

Thoughts on the final leaders’ debate…

Latest leaders’ debate…

Wave 1 2010

Upcoming Hollywood blockbusters

Wave 6 2009

Wave 5 2009

Wave 4 2009

Wave 3 2009

Wave 2 2009

Wave 1 2009

The general election has been called for 6th May…

Prize winners

PRIZES FOR 16 – 17 YEAR OLDS

PRIZES

Survey Says

URBAN LIFE WAVE 06 2009 HIGHLIGHTS

Euan

How long have you been working on the Urban Life panel?

What do you like most about working on it?

Where do you normaly pick up your copy of Metro?

What are your loves/hobbies?

What are your vices/guilty pleasures?

Resh

How long have you been working on the Urban Life panel?

What do you like most about working on it?

Where are you originally from?

What are your loves/hobbies?

What are your vices/guilty pleasures?

Andy

How long have you been working on the Urban Life panel?

What do you like most about working on it?

Where are you originally from?

What are your loves/hobbies?

What are your vices/guilty pleasures?

Metro Staff Give Back – 22^nd December 2010

Metro Expands Its Belt – December 15^th 2010

What would you say to 3.5 million readers? – 19^th October 2010

New Metro Feature - TechTalk – 14^th October 2010

Check In And Check Out Metro on Foursquare – 6^th October 2010

Upping The Ante – 30^th September 2010

Apptastic – 22^nd September 2010

Andrei’s Addict Analysis – 22^nd September 2010

Metro Goes Glam – posted 15^th September 2010